If your website is not attractive, thoughtfully designed, and conversion-centric, you might end up losing 88 percent of repeat visitors.
Don’t let a poorly-designed website affect your bottom-line. Get it Redesigned Now!
A well-designed interface can increase the conversion rate by 200 percent to 400 percent. To ensure that your design gets you an edge over competitors, SSIS India has a team of experienced designers who would brainstorm together to create a high-performing and lead-driven website. Whether you are a startup, an enterprise, or a small/medium level business, we have customized website redesign services to fit into your requirement and bill.
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A website redesign is a significant investment of time and budget. Knowing when a redesign is genuinely needed versus when incremental improvements will suffice is an important strategic decision. SSIS India helps Mumbai businesses make this assessment honestly we are not motivated to sell a full redesign when a targeted optimisation will achieve your goals.
Clear indicators that a redesign is needed include: mobile experience is significantly worse than desktop (over 70% of Indian web traffic is now mobile-first); Core Web Vitals scores are poor and affecting your Google rankings; your brand has evolved significantly since the current site was built; the site is on an outdated CMS that cannot be updated safely; conversion rates from web traffic are consistently below industry benchmarks; or the site cannot be updated by your own team without developer involvement for routine content changes.
A website redesign project at SSIS India begins with a comprehensive audit of your current site analytics review to understand what content is actually used and what is ignored, user journey analysis to identify drop-off points, technical SEO audit to preserve ranking equity during the transition, competitor analysis to understand the competitive landscape, and stakeholder interviews to understand business objectives and audience needs.
This audit informs the information architecture how the new site will be structured, what content will be kept, updated or removed, what new content is needed, and how the navigation will be organised. We do not skip this phase; information architecture decisions made before design work begins prevent expensive redesigns of designs that were built on wrong assumptions.
SEO preservation during redesign is critical. A poorly executed redesign can destroy years of accumulated SEO equity overnight breaking URLs, removing content that ranked well, changing page structures that search engines had indexed. SSIS India implements 301 redirect mapping for all URL changes, preserves existing strong content with minimal modification, and conducts post-launch technical SEO verification to confirm the new site has correctly inherited the old site's ranking signals.
Google indexes the mobile version of websites first (Mobile-First Indexing). If your mobile site is slower, has less content or is harder to navigate than your desktop site, you are penalised in search rankings regardless of how well your desktop site performs. SSIS India's redesign projects are designed mobile-first starting with the smallest screen and scaling up, rather than the traditional approach of designing for desktop and then adapting for mobile. This produces better mobile experiences and better Core Web Vitals scores across all device types.
A redesign is the best opportunity to improve your website's conversion rate the percentage of visitors who take a desired action (enquiry, purchase, registration). SSIS India incorporates conversion rate optimisation principles into every redesign: clear value propositions visible above the fold, prominent and repeated calls to action, trust signals (client logos, testimonials, case studies, certifications) placed at decision points, friction reduction in contact and purchase forms, and clear next steps for visitors at every stage of their research journey. A 1% improvement in conversion rate on a site with 5,000 monthly visitors means 50 additional enquiries per month often far more valuable than a 30% increase in traffic.
SSIS India brings 22 years of hands-on experience delivering technology projects for businesses across Mumbai and India. Our team of 50+ professionals developers, designers, QA engineers, business analysts and IT specialists work together in our Goregaon West office, giving you a single, accountable partner for every aspect of your project.
What sets us apart from the dozens of IT companies in Mumbai that offer similar services is our commitment to long-term relationships over one-time project wins. Many of our clients have been working with us for a decade or more businesses that started with a website, then a CRM, then mobile apps, and now AI and analytics as their digital sophistication has grown. We understand their businesses deeply, and that depth of knowledge makes every new project faster, better-informed and more likely to deliver measurable results.
We offer free 30-minute discovery calls with no obligation. Come with your challenges, your constraints and your objectives. We will tell you honestly what is achievable, what it will cost and how long it will take based on real experience delivering similar projects, not optimistic estimates designed to win business. Call us at +91-9923105711, email sales@ssisindia.com, or schedule your consultation online.
SSIS India Software development, IT support, AI, BI and digital marketing services for businesses across Mumbai. Serving Goregaon, Andheri, Bandra, Powai, Thane and Navi Mumbai since 2002. Call +91-9923105711 | sales@ssisindia.com | Office No 10, Workafella, AK Estate, SV Road, Goregaon West 400062.
